Privacy policy

Effective Date: 10 April 2025
Business Name: Eire Flora
Business Location: Ireland
Website: eireflora.ie
Contact Email: info@eireflora.ie

1. Who We Are

Eire Flora is an Irish business offering luxury artificial wedding flower rentals to couples across Ireland. Our services include sample box delivery, custom floral package design, and nationwide flower rental delivery.

2. What Personal Data We Collect

We may collect the following personal data when you interact with our website or services:

Identity Data – your name, wedding date, location
Contact Data – email address, phone number, delivery address
Order Data – rental preferences, order history, sample box requests
Payment Data – billing information (processed securely by trusted third parties)
Technical Data – IP address, browser type/version, device, interaction with the site
Usage Data – browsing behavior, pages visited, traffic sources (via analytics)
Marketing Preferences – if you subscribe to emails or complete forms

3. How We Use Your Personal Data

We use your data to:

Process sample box requests and bookings
Communicate with you about your inquiry or order
Deliver our services and manage customer relationships
Improve website performance and user experience
Send service-related or promotional communications (if opted in)
Comply with legal and tax obligations

4. Lawful Basis for Processing

Under GDPR, we process your data under these lawful bases:

Consent – when you sign up for marketing emails or fill out contact forms
Contractual Necessity – to fulfill orders and respond to service requests
Legal Obligation – for recordkeeping, tax, or regulatory compliance
Legitimate Interest – to operate and improve our business effectively

5. Advertising and Retargeting

We may occasionally collaborate with online directories or florist-related websites that refer traffic to Eire Flora. If this occurs, those third-party sites may use cookies or tracking pixels to measure referrals or enable retargeted advertising.

Eire Flora itself does not directly run advertising or retargeting campaigns at this time. If this changes, we will update this Privacy Policy accordingly.

You can manage third-party cookie preferences via your browser settings or opt-out tools such as YourOnlineChoices.eu.

6. How We Share Your Data

We do not sell your personal information. Your data may be shared with:

Service Providers – including payment processors, sample delivery partners, email and hosting platforms
Technology Providers – who help manage our website and booking system
Analytics Tools – used to monitor site performance (e.g. Google Analytics)
Compliance Authorities – where legally required

All third parties must meet our data protection standards and act only on our instructions.

7. Data Retention

We retain your data only as long as necessary:

Inquiries without bookings: up to 12 months
Confirmed bookings: up to 6 years (to meet legal/tax requirements)
Marketing opt-ins: until you unsubscribe or withdraw consent

8. International Transfers

Your data is stored within the European Economic Area (EEA). If any data is transferred outside the EEA (e.g. via hosting providers), we ensure it is protected by Standard Contractual Clauses or equivalent safeguards.

9. Your Data Protection Rights

Under GDPR, you have the right to:

Request access to your personal data
Ask for corrections or deletions
Object to or restrict processing
Withdraw consent at any time
Request a copy of your data in a portable format
Lodge a complaint with the Data Protection Commission at www.dataprotection.ie

To exercise your rights, contact us at: info@eireflora.ie

10. Cookies

We use cookies to enhance your browsing experience, analyze site usage, and improve our website. You can disable or manage cookies via your browser settings. For more, see our [Cookie Policy] (link to cookie policy page).

11. Changes to This Policy

We may update this policy occasionally. When we do, we’ll post the updated version here with the new effective date.

Contact Us

If you have any questions about this policy or how we handle your data, please contact:

Eire Flora
Email: info@eireflora.ie
Address: Available on request